Case Story Allianz
Allianz Hungary Insurance Co.
Industry: finance/insurance
Participants: 480 persons
From 62 operating branches, 24 were involved.
Duration: 2007 Q4 - 2008 Q4
Expectation of the management: achieve a never experienced breakthrough in 2008, especially on the field of permanent premium life insurances. Increase cross-selling, move from non-life-insurance-related products, to life-insurance products. Increase average premium, move clients from short-term contracting to long-term partnership.
Results: Significant increase in the 24 participating branches compared to the rest of branches, - who acted as control group.
Further facts: The global economic crisis hit the financial sector, as well as insurance companies. The effect of cooperation was that Allianz Hungary achieved relative growth.
For the details of cooperation contact Dr. Tamás Kálózdi, Sales Director and Deputy CEO